Thomas Maier has written other acclaimed biographies such as Dr. Spock, The Kennedys: America's Emerald Kings: A Five-Generation History of the Ultimate Irish-Catholic Family, Newhouse: All the Glitter, Power, & Glory of America's Richest Media Empire & the Secretive Man Behind It, etc.
He observes that "Masters confided that his intended goal... was to study sex itself. 'People are sent from all over the world to you---why are you switching into something so controversial?' asked Dodie... '...I want to make a discovery,' Masters stated plainly. 'I want my name in history.'" (Pg. 56) He states, "Ideally, Masters preferred a female physician as his partner, but such a candidate---far more qualified than Johnson---was too difficult to find... a female physician would likely demand more equanimity as a partner... From the outset, Masters and Johnson's remarkable success sprung from their dual approach, the matrix of male and female therapists exploring the boundaries of human sexuality together." (Pg. 91)
He notes, "Virginia was disquieted by her two failed marriages and the personal shortcomings they suggested at at time when divorce in America was still relatively rare. She had enjoyed sex and sharing affection with both men but never forged the deep bond she had always sought, the kind of true, lasting love she sang about but never found." (Pg. 26-27) He adds, "After she became his assistant, Johnson threw herself headlong into recruiting well-educated females in their twenties and thirties willing to engage in a sex study in exchange for a nominal fee and the promise of anonymity. Many believed Johnson when she proclaimed, with her infectuous enthusiasm, that they were breaking through a cultural barrier... By discovering truths about their bodies, Johnson envisioned, they would benefit all womankind." (Pg. 103) Ultimately, Masters suggested to Johnson [while Masters was still married to someone else] "they could test out the most effective methods of reaching orgasm... Masters pitched his idea purely in the name of medicine, part of a long history of practitioners practicing on themselves." (Pg. 125-126)
He reports, "Female surrogate sex partners, though relatively rare in Masters and Johnson's therapy, became one of the program's most controversial but highly effective assets. In the first eleven years, they made surrogates available to forty-one unmarried men who felt sexually inadequate... Under this new treatment, thirty-two of the forty-one men with surrogate partners---nearly 80 percent---had their symptoms reversed." (Pg. 197-198) Some of the surrogates were married women (pg. 201). After they became famous, "Masters and Johnson's vision to teach the world about their methods now seemed undermined by staffers who abandoned them and by strangers who shamelessly exploited their techniques solely for profit. Even con artists and hacks, with their flawed offerings, referred to Masters and Johnson as their touchstone. 'The amount of garbage in this field and the number of people without credibility!' Johnson decried to the press. 'There aren't a dozen people in this field who really know what they are talking about.'" (Pg. 256-257)
When being interviewed on Meet the Press about their book Homosexuality in Perspective, which claimed a two-thirds "success" rate in treating homosexuality, Masters admitted, "one hastens to point out, as we make very clear in the publications, that there is a very high degree of selectivity in those individuals we would accept into treatment." (Pg. 281) Maier states that "The public reception of Crisis: Heterosexual Behavior in the Age of AIDS jeopardized Masters and Johnson's reputation. For the second major book in a row, Johnson had invested only a minimal amount of herself in a coauthorship with [Robert] Kolodny and Masters... She could no longer rely on Masters, as she once did, to check all the assertions and to make sure they were on solid ground, medically and scientifically." (Pg. 324)
For anyone wanting to know more about Masters and Johnson, and their research, this marvelous book will be absolutely "MUST reading".