- Capa comum: 194 páginas
- Editora: Createspace (1 de agosto de 2011)
- Idioma: Inglês
- ISBN-10: 1463661479
- ISBN-13: 978-1463661472
- Dimensões do produto: 15,2 x 1,2 x 22,9 cm
- Peso do produto: 354 g
Celebritize Yourself - 1st Edition: The Three Step Method to Increase Your Visibility and Explode Your Business (Inglês) Capa Comum – 1 ago 2011
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library. She reminds us to make it easy for producers to say "yes" by giving them content and segments that will make their jobs easier by
helping inform, entertain, and educate their audiences.
What is refreshing about this book is that Friedman teaches readers that being a celebrity goes beyond the Hollywood stereotype. Being a celebrity is not simply being superficially famous. It is about responsibly using that celebrity role to further the business and causes you believe in. It is about attaining credibility. One of her recommendations to attain credibility quickly is to become an author of a book. It is hard to disagree with her reasoning.
What separates this book from every other book I have read is that Friedman encourages readers to introspect into the reasons why they would want to become a celebrity, their expectations, and how they intend to use this role. Through this process, there is a realistic setting of expectations and a grounding process.
Friedman excellently makes the case of why entrepreneurs should aspire to be celebrities so that a greater mission and purpose can be better served, not simply for the fame itself. In her philosophy, becoming a responsible celebrity in your field is a respectable endeavor to achieve.
Overall, I found "Celebritize Yourself" an easy and pleasant read. It felt personal to allow my mind and feelings wander and explore the different possibilities. The book has strengthened my resolve to use the celebrity role as an additional professional credential and business marketing tool.
If you are an entrepreneur or marketer, do yourself a favor and read this ground-breaking book.