Descrição do produto
“ME 2.0 is an easy, thought-provoking read and recommended for anyone who may find themselves back on the job market with only a paper resume as a calling card.”—ENTREPRENEUR
“ME 2.0 is an instruction manual for developing your personal brand and then leveraging that brand to command your career.”—THE NEW YORK POST
From Dan Schawbel, Managing Partner of Millennial Branding, LLC and the man the New York Times calls a “personal branding guru,” comes a guide detailing how to survive the modern job hunt and thrive in the digital age.
Packed with expert insights and concrete, step-by-step instructions to create and maintain one’s personal brand, ME 2.0 shows potential job-hunters how to use digital media and social networks to find job opportunities and careers based on their passion and experience.
For those on the edge of starting their career or trying to catch up fast, ME 2.0 offers practical, straightforward advice for driven job-seekers looking for an edge in a fast-paced work environment.
Sobre o Autor
Dan Schawbel is the Managing Partner of Millennial Branding, LLC, and the leading authority on personal branding. His award winning blog, PersonalBrandingBlog.com, is syndicated by major networks such as Reuters and Fox Business, was named the #1 job blog by Careerbuilder, and is a top 30 AdAge marketing blog. Dan is also the publisher of Personal Branding Magazine, and a former columnist for Metro US and BusinessWeek. He's been featured in more than 150 media outlets, including The New York Times, The Wall Street Journal, CBS, Fox, ABC News, NPR, USA Today and Details Magazine. Dan is a keynote speaker at colleges and universities, such as Harvard and MIT, and at major companies, such as Time Warner and CitiGroup. He helps both individuals and companies with creative branding solutions.