Preço Kindle: R$ 78,10

Economize
R$ 29,30 (27%)

Essas promoções serão aplicadas a este item:

Algumas promoções podem ser combinadas; outras não são elegíveis. Para detalhes, por favor, acesse os Termos e Condições dessas promoções.

Entregar no seu Kindle ou em outro dispositivo

Entregar no seu Kindle ou em outro dispositivo

Service Design for Business: A Practical Guide to Optimizing the Customer Experience (English Edition) por [Reason, Ben, Løvlie, Lavrans, Brand Flu, Melvin]
Anúncio do aplicativo do Kindle

Service Design for Business: A Practical Guide to Optimizing the Customer Experience (English Edition) eBook Kindle

4.0 de 5 estrelas 1 avaliação de cliente

Ver todos os 2 formatos e edições Ocultar outros formatos e edições
Preço
Novo a partir de Usado a partir de
eBook Kindle
R$ 78,10

Número de páginas: 188 páginas Dicas de vocabulário: Habilitado Configuração de fonte: Habilitado
Page Flip: Habilitado Idioma: Inglês

Novidades da Loja Kindle
Novidades da Loja Kindle
eBooks novos para sua biblioteca digital. Veja aqui

Descrição do produto

Descrição do produto

A practical approach to better customer experience through service design

Service Design for Business helps you transform your customer's experience and keep them engaged through the art of intentional service design. Written by the experts at Livework, this practical guide offers a tangible, effective approach for better responding to customers' needs and demands, and provides concrete strategy that can be implemented immediately. You'll learn how taking a design approach to problem solving helps foster creativity, and how to apply it to the real issues that move businesses forward. Highly visual and organized for easy navigation, this quick read is a handbook for connecting market factors to the organizational challenge of customer experience by seeing your company through the customers' eyes.

Livework pioneered the service design industry, and guides organizations including Sony, the British Government, Volkswagen Procter & Gamble, the BBC, and more toward a more carefully curated customer experience. In this book, the Livework experts show you how to put service design to work in your company to solve the ongoing challenge of winning with customers.

  • Approach customer experience from a design perspective
  • See your organization through the lens of the customer
  • Make customer experience an organization-wide responsibility
  • Analyze the market factors that dovetail with customer experience design

The Internet and other digital technology has brought the world to your customers' fingertips. With unprecedented choice, consumers are demanding more than just a great product—the organizations coming out on top are designing and delivering experiences tailored to their customers' wants. Service Design for Business gives you the practical insight and service design perspective you need to shape the way your customers view your organization.

Capa Interna

Organizations spend significant time designing tangible products. Services receive less design attention—however, if your business is to succeed in today's highly competitive marketplace, this needs to change. Generally, services are less productive and cause more frustration to customers than products. Service design addresses this quality and productivity gap.

Service Design for Business can help your organization tap into the power of intentional service design to transform your customer's experience. Written by Ben Reason, Lavrans Løvlie, and Melvin Brand Flu from Livework—the world's first service design company—this vital resource shows how to tap into the power of service design to address specific business challenges, create positive outcomes, and enhance capabilities. No matter if your company is involved in business-to-consumer, business-to-business, or government services, all services ultimately serve people. This practical book defines the core principles and presents the formidable tools of service design that can be used successfully across all sectors.

Livework is the groundbreaking leader in the service design industry, and has guided companies toward a more carefully curated customer experience including such noteworthy organizations such as Samsung, Johnson & Johnson, the British Government, the BBC, J.P. Morgan and more. Let Ben Reason, Lavrans Løvlie, and Melvin Brand Flu help you see your organization through the lens of your consumers and show you how to put service design to work in your company.


Detalhes do produto

  • Formato: eBook Kindle
  • Tamanho do arquivo: 9320 KB
  • Número de páginas: 188 páginas
  • Editora: Wiley; Edição: 1 (28 de dezembro de 2015)
  • Vendido por: Amazon Servicos de Varejo do Brasil Ltda
  • Idioma: Inglês
  • ASIN: B019YNO76G
  • Leitura de texto: Habilitado
  • X-Ray:
  • Dicas de vocabulário: Habilitado
  • Leitor de tela: Compatível
  • Configuração de fonte: Habilitado
  • Avaliação média: 4.0 de 5 estrelas 1 avaliação de cliente
  • Lista de mais vendidos da Amazon: #37,597 entre os mais vendidos na Loja Kindle (Conheça os 100 mais vendidos na Loja Kindle)

1 avaliação de cliente

4,0 de 5 estrelas

Avalie este produto

Compartilhe seus pensamentos com outros clientes

Mostrando 1-1 de 1 avaliações

19 de janeiro de 2017
Formato: eBook KindleCompra verificada
4 pessoas acharam isso útil
Comentar Informar abuso

Avaliações mais úteis de consumidores na Amazon.com

Amazon.com: 3,6 de 5 estrelas 18 avaliações
Ice Cube
5,0 de 5 estrelasDense
1 de julho de 2016 - Publicada na Amazon.com
Formato: eBook KindleCompra verificada
Amazon Customer
5,0 de 5 estrelasWell written and structured
30 de março de 2016 - Publicada na Amazon.com
Formato: eBook KindleCompra verificada
1 pessoa achou isso útil.
Paulo Peres
4,0 de 5 estrelasBuy it and find pearls
26 de maio de 2016 - Publicada na Amazon.com
Formato: eBook KindleCompra verificada
1 pessoa achou isso útil.
Al.vi.n
5,0 de 5 estrelasGreat read!
7 de junho de 2016 - Publicada na Amazon.com
Formato: eBook KindleCompra verificada
Luis Alt
5,0 de 5 estrelasThe best book about design on a business context!
29 de março de 2016 - Publicada na Amazon.com
Compra verificada
click to open popover

Onde está meu pedido?

Frete e devoluções

Precisa de ajuda?