- Capa dura: 202 páginas
- Editora: John Wiley & Sons; Edição: 1 (9 de outubro de 2012)
- Idioma: Inglês
- ISBN-10: 9781118441541
- ISBN-13: 978-1118441541
- ASIN: 1118441540
- Dimensões do produto: 15,2 x 2,5 x 23,6 cm
- Peso de envio: 399 g
- Avaliação média: 1 avaliação de cliente
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Startup Communities: Building an Entrepreneurial Ecosystem in Your City (Inglês) Capa dura – 8 out 2012
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"Startup communities" are popping up everywhere, from cities all over the United States like Boulder, Boston, New York, Seattle, and Omaha to countries like Iceland. These entrepreneurial ecosystems are driving innovation, new business creation, and job growth. Startup Communities documents the strategy, dynamics, tactics, and long-term perspective required for building communities of entrepreneurs who can feed off of each other's talent, creativity, and support. So if you think Silicon Valley is the only place to start your next venture, think again. These days, great business ideas can come from anywhere, and this book is the smart wake-up call you've been waiting for.
Based on more than twenty years of Boulder-based entrepreneur-turned-venture-capitalist Brad Feld's experience, as well as contributions from entrepreneurs in Boulder and other innovative startup communitiesthis reliable resource skillfully explores what it takes to create a startup community in any city, at any time. With this book as your guide, you'll gain valuable insights into building a more vibrant startup community, as you discover how to increase the breadth and depth of the entrepreneurial ecosystem by multiplying connections among entrepreneurs and mentors, improving access to entrepreneurial education, creating events and activities that activate all the participants in the startup community, and much more.
Along the way, Feld details the critical principles for forming a sustainable startup community, and discusses the various tactics you need to put around them. You'll become familiar with the idea that in order for a community to grow both deep and wideand to enhance its entrepreneurial densityentrepreneurs must lead the charge themselves. You'll also see how developing a long-term commitment to the startup community is the only way to realistically become a leader of it.
Feld continues the conversation by discussing how an openness to include anyone who is interested in joining the startup communityfrom students, researchers, and professors to corporate employees, lawyers, government, and investorsis critical. He also reveals how there has to be activities and events in the startup community that engage everyone in it from top to bottom. So, whether it be accelerators, meetups, or startup weekends, you have to create things that involve everyone.
You can have a sustainable startup community in virtually any city in the world. But you need to know what it takes to really make this happenunderstanding everything from the problems that may arise to the power of the community. Engaging and informative, this practical guide not only shows you how startup communities work, it also shows you how you can make them work anywhere.
PRAISE FOR STARTUP COMMUNITIES
"Innovation and entrepreneurship are at the heart of America's long-term economic growth story. As the nation's first Chief Technology Officer, I heard a great deal of interest in strategies to foster local startup communities beyond Silicon Valley. In this book, Brad Feld captures the essence of what drives the creation and development of startup communities and provides a clear road map for everyone interested in expanding the entrepreneurial ecosystem wherever they live."
—Aneesh Chopra, Senior Advisor, The Advisory Board Company, former U.S. CTO
"Any city in the world can be the home of a vibrant startup community. Many of the principles in this book are similar to the ones we are applying at DowntownProject.com to help revitalize downtown Vegas and transform our city into one of the leading startup communities in the world. This book and its principles are applicable to any city that wants to reinvigorate itself through the power of entrepreneurship."
—Tony Hsieh, New York Times bestselling author of Delivering Happiness and CEO, Zappos.com, Inc.
"Entrepreneurship and innovation are the key drivers of the emerging creative economy. Startup Communities provides the playbook of how communities can harness the power of creative entrepreneurs that power long-run economic growth and development. Feld gives entrepreneurs and political and civic leaders a powerful framework filled with examples on how to build vibrant entrepreneurial communities."
—Richard Florida, author of The Rise of the Creative Class; Professor, University of Toronto, NYU; Senior Editor, The Atlantic
"Brad Feld's involvement in the Startup America Partnership since its inception has heavily influenced our thinking and approach to accelerating startup communities throughout the United States. We have shared many of the ideas in the book with community champions—successful serial entrepreneurs around the country—who are leveraging them to build vibrant growing startup economies."
—Scott Case, CEO, Startup America Partnership
"If you care about economic growth at any level this book will help you figure out how you can play a role in your own startup community. Brad Feld's book will become the Myth Buster of Startup Communities. Reality requires collaboration, inclusiveness, a network of leaders, and feeders operating without hierarchy. All hard work and a ton of fun."
—Lesa Mitchell, VP Innovation & Networks, Kauffman Foundation
"This book beautifully captures the essence of what drives a startup community. Brad Feld highlights the importance of having continual activities that engage the entire entrepreneurial stack in order to create a long-term sustainable startup community. At Startup Weekend, we are doing our small part to help as many people around the world experience entrepreneurship, and we are proud to count Brad Feld as a board member in our efforts."
—Marc Nager, CEO, Startup Weekend
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"We had the fantastic opportunity to meet with Brad Feld last Friday in Boulder. The agenda was focused on startup communities and more specifically how we could apply the concepts in his book to the Loveland/Fort Collins ecosystem.
Ben West, Marshall Smith, and I made the drive over to Boulder and had an opportunity to sit down and have breakfast with Brad and ask him some questions. My takeaways are below:
Brad spoke about the success of the various organic meetups that occur in Boulder. He talked about the beginning of the Boulder Open Coffee Meet Up at Atlas Purveyors. A key point he made is to be consistent about having the meetings every month. He said it is easy to get discouraged when there are only a small group of people starting out at first.
He advised that the focus should be on the quality of the meetup and the value that each participant is getting from the event. Furthermore, to grow the meet up he said to have each participant invite one friend each month. Without consistency of meetups, then this aspect of the ecosystem will never grow and thrive.
Our Action Items:
2. I plan to lead through my work with EmployTown a "Skills Bootcamp" once a month to hold discussions on the key skills that job seekers and top performers need to have.
3. Hold "Office Hours" at either DazBog, The Coffee Tree, or The Armory in Loveland once a month to help local job seekers, employees, or managers with specific questions that they may have.
4. Partner with local business leaders to offer a "Open Forum" for questions and answers on a variety of interesting topics that are happening locally.
On Finding Space For The Startup Community
We were concerned about finding the space to hold meetups and other informal events. Brad said this is actually easy. He said to begin hanging out at local coffee shops. As more entrepreneurs and people begin hanging out, the coffee shops will get the benefit of increased business with community members buying food and coffee. As the meet ups increase in size, a smart coffee shop will gladly welcome the trickle down in business to them. For larger events, he said adopt local businesses products as the preferred products of the startup community and they will have to notice. He mentioned his adage--"Give before you get".
Our Action Items
1. Otterbox will be the official technology case for the Fort Collins/Loveland Startup Community.
2. Grimm Brothers and New Belgium Beer will be the beer of choice and served at events in the Fort Collins/Loveland Startup Community.
3. We will continue this same pattern for other businesses in the startup community as needed and applicable.
On Relationships with Other Entrepreneurs/Members of the Startup Community
Brad laid out numerous case studies as reasons to avoid transactional relationships. He advised to give your time, money (when you can), and effort without any kind of expectations. Conversely, if you can't do something the other community members should hold no grudge against that person. That way there is not a culture of indebtedness. ultimately, this will lead to the strengthening of the community and the entrepreneurial fabric in the community.
Additionally, he differentiated neighborhoods and cities. He encouraged us to understand this difference. I was re-assured by this since many of the creative people that we currently know work and live near the Downtown Loveland district.
Our Action Items
1. Marshall, Ben, and I are currently helping each other with our various projects. Marshall and Ben are already introducing me to their contacts. We will continue to build on this to build our network of entrepreneurs and others that want to be leaders/participants in the startup community in Fort Collins/Loveland.
2. Support over community members to give them the best chance at success. Over the long term, more startups and businesses will have success and that will bring in more customers, more employees, and grow the startup community and the entire ecosystem will reap the benefits of this. Eventually, there will be anchor startups that can be pillars to host events and provide further guidance to the rest of the startup community.
3. Work harder than ever at supporting other startups in the community as much as our own.
These are some of my initial thoughts. I hope to expand in a few weeks on other ideas that I have. Of course, I welcome feedback and suggestions from the Fort Collins/Loveland community and from other communities regarding what has worked and what has stalled.
Finally, we would like to extend a huge thank you for Brad Feld for taking time to talk to us and being so gracious in sharing his knowledge and insight in order to help propel us and our startup community."
A few highlights:
1. How to vet if people will stick in the community. Do or do not...
2. Resources to plug in (and their histories so theyre less intimidating and you know more as a newbie): startup digest, startup weekend, tech stars, office hours, y combinator and more.
3. Personal experience on what has worked and what hasn't and why in the Boulder startup scene.
4. Lots of first hand written excerpts from Brad Felds network.
A few critiques: in some places this book suffers redundancy on the lines of "tell em what youre gonna say, say it, tell em what you said". This is a small annoyance that is ultimately good for you as Youll remember things better this way and its like taking vitamins. However, it is apparent to the careful reader.